Rafting growing
in the area Cikidang, Sukabumi, bring inspiration Acun Sampurna to make sandals
mountain. This sandal takes the tourists lovers of rafting.
Armed with
experience as an itinerant seller of slippers production Bogor, Acun start
production mountain sandal brand "Citarik" in 2005. The decision to
make sandals mountain was taken after since 1996 working in Arus Liar rafting
operators.
Men born in the
village Cijambe, District Cikidang, Sukabumi, 1976, it was sure of the
magnitude of the potential sales that mountain sandals.
At first he took
the sandals of Bogor with other brands. "Then I thought why not make your
own, in the village itself, with its own brand," he said.
Everything was
studied by self-taught. Knowledge of raw materials and where to get it already
he had when they sell slippers. Acun also made friends with a number of
craftsmen sandals and shoes in Bogor that the initial stock of knowledge to
make sandals already owned.
"Initially,
there was one of my sandals unloading, I learned. Incidentally there is a
friend who can handle the sewing part. I worked on the bottom, "said Acun.
Told Acun, the
business was started alone, with an initial capital for expenditure of Rp
300,000. From the capital, they make 10 pairs, then sold and sold. "We buy
more materials more, sell more, and so on," said Acun.
Before
marketing, Acun continue to test the quality by using his comrades in rafting.
From them, he knows what his weaknesses and continue to improve it.
"Indeed,
the failure of much, but I repair continues. I also accommodate input from
friends happy, constructive criticism, "he said.
From various
experiments, Acun now get a mixture of glue formula is most appropriate for the
best durability sandals which is intended to hold in watery terrain, muddy, and
the like.
The result, in
conditions very regular use by the rafter rafting, sandals Citarik homemade
able to survive at least one year.
Having proven
the quality, Acun and his friend started to dare to produce sandals mountain
with Citarik brand in 2006.
"I intend
to take the brand Citarik because the name was attractive and selling. It is
also to show the work of the citizens where we live. Initially, 10 pieces we
made and sold. Was sold, and so on until developing steadily in number,
"said Acun which is now capable of producing 1,500 to 2,000 pairs per
month.
Acun-made
sandals was all done by hand, aided tools are simple, which is a tool for cutting,
sewing machines, presses and tools simple. He is now assisted by six employees
were all neighbors around his house.
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